WW Partner Communications Manager
Company: Apple Inc.
Posted on: June 10, 2021
Apple is seeking an experienced communications expert to lead
the global partner marketing communication strategy, planning and
execution for Apple products and services and to guide the
development of worldwide partner strategies, plans and
communications with Geo teams.
Based in Sunnyvale, California, the WW Partner Communications
Manager will build and execute global partner communication
strategies and guidance for Apple products and services. They will
also guide the global development of innovative partner marketing
strategies and best-in-class communications that feature Apple
products or services and shape how Apple shows up within our
partners' physical and digital environments. This role requires
extensive collaboration across many teams, internationally and
locally, both internally at Apple and externally with partners such
as Carriers, Retailers, Banks, Enterprise, Health, Media Content
- You possess extensive experience in brand communications - from
strategy through execution and analysis of results.
- You have passion for great work, you can see potential and
nourish it and have a tremendous ability to influence both internal
and external stakeholders to drive that work forward.
- You can delve deep into Apple's product and services to
understand the business and product strategy and consumer insights,
to build a global communications strategy for partners.
- You can delve deep into a partner's business, marketing
strategy and consumer insights, to understand challenges and find
- You have a deep understanding of digital platforms (social,
eCRM, e-commerce platforms, content, performance marketing, digital
in-store) and how they can be leveraged to deliver the most
compelling product experience throughout the customer journey.
- You have experience working with creative teams, building and
collaborating on great work.
- You thrive being a part of a cross-functional team yet also
have the ability to lead.
- You have passion and eagerness to drive thoughtful strategy,
build innovative communication plans and develop great creative and
- You are flexible and adaptable in a dynamic environment while
working as a member of a high-performing team.
- You can confidently build rapport, credibility and influence
across multiple stakeholders in a highly matrix'd
- You have 10 years experience in international account
management and/or strategy at a creatively-driven ad agency or
in-house marketing communications firm.
Develop deep understanding of the Apple brand, the partner's
brand, and the local market to help drive an innovative partner
strategy and amazing partner creative for all Apple products and
services. Work across the organization to understand both macro
trends and comms specific insights and results for Apple product
and services. Synthesize learnings into insights to drive
optimization of future efforts, internally and externally with
partners. Work with Geo teams to identify and develop partner
strategies and communication plans, including advertising, digital
channels and the partner's owned marketing channels in-store and
online. Develop and drive global processes, across Apple products
and services, to improve the quality and effectiveness of the
partner work as well as the efficiency of the path to get there
Lead the development and delivery of communication workshops with
partners' senior marketing teams and agencies. Oversee quarterly
fiscal planning to ensure budgets and resources are allocated to
support key Partner Comms initiatives. Inspire and contribute to
the large global network of Geo Partner Communications
Education & Experience
Bachelor's degree required.
Keywords: Apple Inc., Cupertino , WW Partner Communications Manager, Other , Cupertino, California
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